We have spent our careers turning creativity into successful businesses.

From global ad agencies, to Oprah, to our own revolutionary creative network, we empower innovation and original thinking.

As entrepreneurs, we've lived the entire process. From local start-up, through international expansion, to exit.

As corporate executives we have seen first-hand the strengths and weaknesses of global enterprises.

Today, we help make small companies bigger. And big companies more agile.

We work with innovative, ambitious businesses around the world.

We'd welcome the chance to begin a conversation with you.

Charles Day

  Charles developed his business sensibilities in a home where silence was imposed during the commercials. He began his career in film production, with James Garrett in London before joining Ogilvy & Mather in New York. From there he moved to O&M/Chicago, where, after brief stints buying media and in account management, he joined the agency’s television production department.

Hired by DDB/Chicago, Charles ran the production side of the agency’s McDonald’s business where he met Chris Tardio. A year later they left the agency and founded a Chicago-based film editing company for which they had big dreams.

Over the next decade they added offices in L.A., London and New York, winning more awards than any supplier to the advertising industry, and in the process redefining the way internationally networked companies could work. Today, the Whitehouse remains unparalleled in its ability to support clients around the globe.

After selling the Whitehouse, Charles developed The Lookinglass, a group of advisors and leadership coaches to creative businesses. Today, he works personally with some of the most influential leaders across the creative industries. 

Charles is an Adjunct Professor at Columbia University in New York, where he teaches the art and science of building and growing companies that produce 'Profitable Creativity.'

He is a board member of PAWS Chicago, and he and Chris are parents to five dogs, each of which Charles claims was a strategic decision.

Contact Charles at: charles@thelookinglass.com +1.212.353.3600