Jim Stengel has unlocked creativity throughout his career. As a brand manager and then Global Marketing Officer at P&G, as a founder of his own consultancy and as a thought leader, author and teacher. He has been described as the 'Dean of Purpose' and a 'CMO Consigliere'.
Jim talks to me about how Purpose became part of his professional and personal life, what he has learned about unlocking creativity at scale and about the one thing a leader must do above all else.
- Humanity and generosity of spirit
- Relentless curiosity for the next question
- Willingness to take the time to bring rigor to each exploration